Is the photo optimizer free and private?

Yes. It's completely free and runs entirely in your browser — your photos are never uploaded to any server, so they stay private on your device.

What does geo-tagging a photo do?

It writes your business's GPS coordinates into the photo's EXIF data. Some local businesses do this before uploading photos to their Google Business Profile to reinforce their location. It's a popular, low-risk tactic, though not a confirmed ranking factor.

Should I use JPG or WebP for Google Business photos?

Use JPG for Google Business Profile uploads (and if you want to geo-tag, JPG is required for the EXIF location). WebP is great for your website because the files are smaller.

How do I get more photos on my Google profile automatically?

Send a photo to Harry AI on WhatsApp and it optimizes it and posts it to your Google Business Profile for you — you just approve.

Free Tool · 100% private

Compress, Convert & Geo-Tag Your Photos

Shrink your photos, convert between JPG, PNG & WebP (even HEIC from iPhone), and add your location — all in your browser. Nothing is uploaded. Free, no signup.

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Drop photos here or click to choose

JPG, PNG, WebP, HEIC, GIF, BMP & more · processed on your device, never uploaded

Resize photo — smaller = lighter & faster

Phone photos are huge (~4000px). We shrink the longest side — the picture still looks great online but loads much faster.

Format

JPG is the safe choice for Google Business Profile. WebP/AVIF are much smaller — best for your own website.

How should we compress?

Target size — 200 KB per photo

We try quality after quality (and shrink further if needed) until each photo fits — so you get the best possible quality at that size, per photo. 200 KB suits Google & most websites; 100 KB is aggressive but very fast to load.

📍 Add my business location (geo-tag the photos)

Stand at your business and tap "Use my location", or paste your coordinates. Geo-tagging forces JPG output.

Note: geo-tagging is a popular local tactic but not a confirmed Google ranking factor. It's low-risk and won't hurt.

🔍 Name the files for SEO (recommended)

Google can't see inside a picture — it reads the file name and the alt text. "IMG_4821.jpg" tells it nothing; "cedar-fence-installation-buffalo-ny.jpg" tells it exactly what you do and where.

📸 Uploading several photos? Your business and city stay the same, but each photo shows something different — so describe each one on its own thumbnail above ("cedar fence install", "composite deck", "before and after"). Photos left blank use the default description. Different descriptions = different file names and alt text, which is what makes each image rank on its own instead of competing with the others.

Optimized photos

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Compress & resize

Cut file size up to 90% so your photos upload fast and load quickly.

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Convert any format

JPG, PNG, WebP, HEIC, GIF & more → JPG, PNG or WebP. HEIC from iPhone included.

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Geo-tag

Stamp your business location into each photo's EXIF data in one click.